"The time has come for the games industry to open its doors to all game creators, enabling anyone to share their creations with the world," said John Schappert, corporate vice president of LIVE, Software and Services for the Interactive Entertainment Business at Microsoft. "Our goal is to drive a creative and social revolution in games with the same transformative power that we've seen in digital music and video sharing."
Demonstrating a look into the future potential of community-created games on Xbox 360, Chris Satchell, general manager and chief XNA architect at Microsoft, announced that seven games created using XNA Game Studio 2.0 would be available immediately for Xbox 360 owners to download from Xbox LIVE Marketplace: